Month: December 2019

Posted on: December 5, 2019 Posted by: flaviaantonescu Comments: 0

Paid, Owned & Earned Media. What’s the difference?

Social Media is more than meets the eye. Besides impressions, engagement, likes, and comments, marketers always pay attention to what’s behind these metrics. As I mentioned in my past article, marketers and business owners should dedicate their time and energy to drive organic reach and stay away from fake followers. There are so many other ways to increase your social media presence and drive real engagement. This takes us to…

Posted on: December 5, 2019 Posted by: flaviaantonescu Comments: 0

Thinking about buying fake followers? Think twice.

As many of you enjoyed my previous article about social media advertising challenges, I found another topic of interest: fake followers. The fake follower trend existed since the dawn of social media but hopefully, it will come to an end. What does it mean to buy fake followers, likes, or views, and here’s why you shouldn’t do it. The Fake Followers concept Fake followers or Bots are automated software tools that…